Apple is set to launch its long-awaited personalized Siri features by the spring of 2026, as reported by Mark Gurman from Bloomberg. The decision comes after the company faced significant quality challenges during the development of these features, prompting an internal delay.
Apple executives acknowledged these issues in recent interviews, revealing that they aimed to release the new features initially with iOS 18.4 but ultimately decided to refine the underlying architecture before proceeding. The new Siri functionalities are expected to be part of the iOS 26.4 update, scheduled for March or April 2026.
Should the development process yield positive results in the coming weeks, Apple might showcase these features during the launch event for the new iPhone 17 models in the fall of 2025. However, whether Apple decides to preview the features at this event remains uncertain, especially considering the backlash and multiple class-action lawsuits related to the previous delay.
Initially unveiled at WWDC 2024, the Apple Intelligence updates include advanced capabilities such as personal context awareness, on-screen interaction intelligence, and improved app integration. Customers who purchased the iPhone 16 with hopes of experiencing these features have expressed dissatisfaction with the announcement of the delay.
At the recent WWDC 2025 event, Apple focused on showcasing existing features rather than future enhancements, which may have disappointed developers and consumers alike. The comprehensive updates are poised to influence the evolution of Apple’s mobile operating systems significantly, setting a new course for user interactions in the coming years.
As anticipation builds for the release of the Siri updates, many are eager to see how these advancements will enhance the Apple ecosystem. The company aims to regain customer trust following the previous setbacks while pushing forward with its innovation and technology roadmap.
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